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Gearing Up For The ‘India Road Safety Week’

As a part of #RoadToSafety initiative, we are celebrating India Road Safety week from the 9th to the 15th of January. The week long ground activity across cities to spread awareness among the masses in multiple cities across the nation.

Team NDTV | January 09, 2017 11:00 AM | Road Safety Week

United Spirits-NDTV Road To Safety, a Diageo Initiative is a social campaign to make our roads safer and attempt to reduce the number of “preventable accidents” by encouraging citizens to demonstrate more responsible behavior behind the wheel. While lack of awareness, bad road designs, poor maintenance are definitely a part of the problem, a majority of the accidents are a result of drunken driving. The campaign is now in its third edition, and attempts to address this issue by encouraging citizens to take a pledge to Never Drink and Drive.

As a part of this initiative, we are celebrating India Road Safety week from the 9th to the 15th of January. The week long ground activity across cities to spread awareness among the masses in multiple cities across the nation. Eminent personalities to flag off the event at each location. Along with the ground event, several pubs have extended their support to take the message forward and educate the youth on the risks of drunken driving.

There are various activities planned in 7 cities in India, join us in your city:

Location: Hyderabad

Date: January 9
Location: KBR Park to Jubilee Hills check post
Time: 8:00 AM
NGOs Participating: ALEAP and Mission Safe Ride
Activity: A walkathon with volunteers from ALEAP and MSR NGO along with a tow truck activity on the major junctions where volunteers will talk about road safety. Pledge board will be there for dignitaries and volunteers to sign on.
NDTV Anchor: Divya Vishwanathan

Location: Delhi 

Date: January 10
Location: Amity University
Time: 10:00 AM
Activity: Interactive session and quiz competition on road safety with NDTV anchor, experts and college students from various colleges. Students and teachers from the participating colleges will sign on the pledge board.
Participating colleges are Amity University, Galgotia University and JIIMS college

Location: Bengaluru 

Date: January 11
Location: Kohinoor Grounds till National College Road
Time: 9:00 AM
Participating Colleges: St Josephs, National College and APS College
Participating NGO’s: Helpage and SNCF
Activity: Walkathon with the volunteers and participants will sign the pledge board
NDTV Anchor: Harish

Location: Mumbai

Date: January 12
Location: Nana–Nani Park, Girgaum Chawpatty
Time: 9:30 AM
NGOs Participating: Road Safety Foundation, SNCF, Helpage
Participating Colleges: KM Ruia, Hinduja and Jai Hind
Activities: Skit to be Presented on Road Safety and Slogan writing competition to engage participants along with a small walakthon
NDTV Anchor: Ankita Sinha

Location: Guwahati

Date: January 13
Location: Starting from Beltola
Time: 10:00 AM
Activity: A Tow truck to be taken across major junctions and volunteers will talk about the harmful effects of drink and driving. DGP or Police Commissioner will flag off the tow truck
NDTV Anchor: Ratnadeip Choudhary

Location: Kolkata

Date: January 14
Location: Park Circus Crossing
Time: 10:00 AM
Activity: A Tow truck to be taken across major junctions and volunteers will talk about the harmful effects of drink and driving
NDTV Anchor: Saurabh Gupta

Location: Mohali

Date: January 15
Location: Elante Mall, Mohali & St Johns High School
Time: 10:00 AM
Groups Participating: Harley Owners Group
Activity: A day long rally to be held in partnership with Harley Owners Group. The riders along with our volunteers will speak to people and educate them about riding and driving safe. The volunteers will also talk about why it is necessary to wear protective gear while driving/riding and why it is mandatory to follow traffic rules.
NDTV Anchor: Anand Patel

Pubs Who Have Extended Their Support For Road Safety:

DELHI
Matchbox Pub & Grub
Moon Shine Café and Bar
Hard Rock
Hard Rock, Gurgaon

MUMBAI
WTF-Versova
Hard Rock (Andheri)
Hard Rock (Worli)

BANGALORE
Enigma
Bottle & Glass
Hard Rock

HYEDRABAD
Harry’s Pub
Hard Rock

GUWAHATI
Urban Mantra
Terra Mayaa

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