Insights

Too Little, Too Late? Housing in BKC

Is Residential Development in BKC Slowing Down? If you are a business honcho, a high-net-worth individual or an executive looking to buy a home in Mumbai, chances are that the Bandra Kurla Complex (BKC) is your location of choice. After all, infrastructure in the BKC is among the finest in the city and the biggest

BMC Rides The Social Media Wave

Agency Uses Social Media to Connect With Citizens The age of social media has given rise to new breed of armchair thinkers. These are people who constantly use social media to voice their opinions and concerns on various issues. But rarely do we see the outrage or concerns expressed on social media bringing some change

How Some Developers Manage to Sell in The Slowdown?

A Khushi-meter to track customers at Ashiana Housing “Kya socha tha? Sardar khush hoga! Shabashi dega?” Utterly filmy, but that’s how it rolls at listed real estate company Ashiana Housing. Joint Managing Director Ankur Gupta is playing Mogambo with his sales team as part of their new internal sales campaign ‘Mogambo Khush Hua’. It’s like

Real Estate Regulator Bill, 2015 in Parliament

What Can You Expect? The winter session of Parliament begins tomorrow and all eyes are on the eagerly awaited Real Estate Regulation and Development Bill. First tabled in the Rajya Sabha in 2013, the bill has undergone several changes which are likely to have a significant impact on the Indian real estate sector. The reworked